The Holiday Bar
Holiday Bar needed to translate their vibrant physical atmosphere and "Best Bar" reputation into an equally compelling digital presence. As a beloved Grand Rapids institution, they needed a comprehensive digital strategy to capture their unique personality, engage their loyal customer base, and attract new patrons. The challenge wasn't just about posting content but about bringing the warm, energetic atmosphere of "Every day's a Holiday" to life across digital platforms.
the ask
the path
We orchestrated a complete digital transformation that brought Holiday Bar's personality to every screen. Starting with a dynamic website and blog, we created a digital hub that reflected the bar's character while improving its online visibility. Our social media strategy spanned five platforms, each with tailored content that captured different aspects of the Holiday Bar experience. Through strategic content creation - from engaging reels to professional photography and expertly crafted copy - we turned everyday moments into shareable stories. Our video content and graphic design work maintained the bar's authentic feel while elevating their brand presentation.
extraordinary engagement | 40 successful sold-out events | nominated in NINE categories for Best of Grand Rapids | Best Bar and Best Happy Hour winner
Results
